Management | Charter Management & Marketing Services

Nicholson, “the original charter management company” has been in the business of chartering yachts for 60 years.  If you are interested in defraying some of the cost of yacht ownership, consider placing your yacht in Charter Management with Nicholson.  As an added plus when the time comes to sell your yacht, an established reputation in the charter market can often augment the value and sale of a yacht.  

Nicholson’s Charter Management service is a central booking office staffed by some of the most experienced professionals in the industry.  We manage the charter calendar for charter yachts on behalf of their owners and crew and actively market the yachts to the worldwide network of retail Charter Brokers.  

To assure that information on your yacht is made readily available to charter brokers around the globe 24/7, we update yacht information and calendars as changes occur on three invaluable “tools of the trade” to retail charter brokers:  www.charterindex.com Charter Index – “the complete professional reference for the Charter Industry since 1982”, - www.MYBA.Net (Mediterranean Yacht Brokers Association web site), and Central Yacht Agent – www.centralyachtagent.com.  All are pass-word protected and require a paid subscription by a bona fide charter broker. 

We have designed an attractive and informative Nicholson E-Newsletter which is sent on average 4 times per week to a database of 700+ brokers.  The Nicholson E-News includes updates on yachts in the Nicholson fleet regarding seasonal location & availability, yacht crews, rates and other marketing information.  Through decades in the charter yacht industry and membership in numerous industry associations, we have developed solid and trusting relationships with broker colleagues the world over, and respond promptly and personably to broker’s inquiries or requests for information or marketing materials on yachts in the Nicholson fleet.  

Nicholson Yachts has a worldwide reputation for representing a select fleet of luxury charter yachts both sail and power, available in the Caribbean, East & West Mediterranean, Adriatic, US from Florida/Bahamas to New England, West Coast, Pacific, Indian Ocean…   Nicholson Yachts is renowned for professional yet personalized & caring service to yacht owners, yacht crew and charter brokers alike.   

With so many yachts for potential charter clients to choose from what will make yours stand out in the fleet?  Finding the right crew for your yacht … determining marketable charter rates … print and E-brochure design …  which yacht amenities or toys are essential to attract charters ... Nicholson can assist with all these questions and more.  We will help you to assemble the essential elements of a successful charter program for your yacht.